15 WhatsApp API Providers for Businesses in 2025

WhatsApp has permanently changed the way businesses engage with customers. With more than two billion active users, it has become one of the most widely used channels for sales, marketing, and customer support. For businesses today, using WhatsApp messaging software along with AI-enabled chatbots can improve engagement, extend service capacity, and support higher customer satisfaction. Compared to the standard app, the WhatsApp Business API provides additional long-term advantages, including automation features, multi-agent support, and CRM integrations, making it suitable for both professional use and larger enterprises.

As WhatsApp adoption in business continues to grow, choosing the right partner has become increasingly important. This article presents a list of 15 WhatsApp API providers for businesses in 2025 and outlines each provider’s features, benefits, and use cases, helping organizations evaluate which option best fits their needs.

What is WhatsApp Business API?

The WhatsApp Business API is designed to help medium to large businesses communicate with customers at scale. Unlike the free WhatsApp Business App, the API supports integrations with CRMs, marketing platforms, and customer support tools. It enables automation of messages, delivery of notifications, efficient customer service, and the management of high volumes of conversations in a secure way. Features such as business chatbots, broadcast messaging, and multi-agent access make it a comprehensive communication platform.

Why the WhatsApp Business API?

The WhatsApp Business API isn’t just a communication tool; it functions as a full communication channel designed for business needs. Here are some key reasons why organizations adopt the WhatsApp Business API:

1. Huge Reach: WhatsApp has billions of active users around the world. You can reach customers where they are the most active.
2. Increase Engagement: Given that WhatsApp is a messaging platform, they typically deliver higher open and response rates in comparison to email or SMS messages.
3. Automation and Efficiency: APIs can facilitate automation through AI chatbots, Q&A, quick replies, and templates, which involves less manual work.
4. Multi-Agent: WhatsApp's API can facilitate multiple agents speaking with a customer at the same time, while the Business App does not support that.
5. Security and Compliance: WhatsApp’s Business API provides end-to-end encrypted messages to ensure secure messaging and is GDPR-compliant, which allows for more responsible communications and higher levels of privacy.
6. Personalization: Businesses can push notifications, deals, and updates that may be even more personalized and specific to the customer experience.
7. Integration with Applications: Integrating WhatsApp messaging with e-commerce, CRM, or marketing software makes business processes easier.

WhatsApp API Providers 2025

Below is a rundown of 15 WhatsApp API providers, along with their features and use cases.

1. Getgabs

Getgabs is a WhatsApp Business API platform that offers transparent pricing along with a straightforward automated messaging system. Businesses only pay the conversation costs set by WhatsApp, with no added markup. The platform also provides chatbot creation, CRM integration, and analytics to help optimize engagement across messaging. With reliable infrastructure, responsive support, and an easy-to-use setup, Getgabs is suitable for organizations of all sizes looking to expand their presence on WhatsApp.

Features

• Official WhatsApp Business API with 0% markup
• Drag-and-drop chatbot builder
• CRM, eCommerce Integration
• Analytics and reporting dashboard
• Free trial for businesses

Best For: Small to medium businesses looking for cost transparency and automation capabilities.

2. GetItSMS

GetItSMS is an authorized WhatsApp API Provider that also offers SMS, OTP, and RCS messaging. This makes it a strong choice for organizations seeking multi-channel engagement and support across WhatsApp and SMS. The platform integrates with Shopify, WordPress, and CRMs, giving businesses flexibility to streamline their workflows. GetItSMS is also known for fast onboarding and responsive support, making it suitable for a wide range of use cases.

Features

• WhatsApp API with bulk messaging options
• SMS, OTP, and RCS messaging
• Fast onboarding and reliable support
• CRM, Shopify, and WordPress integrations
• Affordable pricing

Best For: Businesses needing multi-channel communication with dependable technical support.

3. WATI

WATI is a no-code platform designed for businesses looking to use WhatsApp for marketing. Its intuitive and clean dashboard, combined with automation tools that simplify campaign management and reporting, makes it accessible for users of all levels. WATI also includes a team inbox feature that enables multiple users to collaborate on campaigns, which is particularly useful for eCommerce businesses with several team members managing customer care. In addition, its AI chatbots help reduce manual work and improve WhatsApp response times for customers.

Features

• No-code WhatsApp automation tools
• AI chatbot builder
• Broadcast messaging segmentation
• Team inbox for collaboration

Best For: Start-ups and e-commerce brands that are looking for easy-to-use and affordable solutions.

4. Infobip

Infobip is a global provider of communications infrastructure and enterprise-grade WhatsApp messaging APIs that can be implemented across different regions and industries. Many organizations use Infobip’s secure and compliant environment to reach customers at scale. Beyond WhatsApp, Infobip functions as a multi-channel communications platform, allowing users to manage interactions across SMS, email, and other channels within the same system.

Features

• Enterprise-grade WhatsApp API
• Omnichannel messaging (SMS, email, voice, and WhatsApp)
• Advanced journeys and automation
• Global applicability with compliance
• Advanced analytics and reporting tools

Best For: Enterprises or large businesses working across multiple countries.

5. Twilio

Twilio is considered one of the more developer-friendly WhatsApp API providers, offering robust SDKs and APIs that allow businesses to build highly customized WhatsApp experiences. It is also known for the scale and flexibility it provides, making it suitable for both small campaigns and enterprise-level, high-volume messaging. In addition, Twilio supports multi-channel communication, including SMS, voice, and other channels.

Features

• Developer-friendly APIs and SDKs
• Multi-channel communication support
• Global enterprise scalability
• Advanced customization capabilities
• Comprehensive developer documentation

Best For: Tech-savvy businesses and SaaS companies that need flexibility and customizability.

6. AiSensy

AiSensy is a WhatsApp API provider that offers marketing automation and customer engagement tools. It enables businesses to create and run campaigns with customer segmentation features for more targeted outreach. The platform also includes chatbot functionality, CRM integrations, and campaign analytics dashboards to support decision-making. Its affordable pricing makes it accessible for startups as well as small to mid-sized businesses.

Features

• Bulk campaign manager
• Automated chatbot features for FAQs
• Integrations with CRM systems and eCommerce solutions
• Real-time campaign analytics

Best For: Small and mid-sized companies that are looking for simplicity, setup, and automation.

7. 360dialog

360dialog is an affordable and straightforward option for accessing the official WhatsApp API without additional charges. It is developer-friendly, offering clear documentation and direct connections for integration with business systems. The onboarding process is fast, so businesses can get started without long delays. The platform is secure, scalable, and well-suited for teams that are technically inclined.

Features

• Direct access to official WhatsApp API
• No extra markup fees
• Secure and scalable infrastructure
• Fast approval and onboarding
• Developer-friendly with easy-to-follow documentation

Best For: Businesses with tech-inclined teams wanting more control of their integrations.

8. Gupshup

Gupshup is one of the earlier messaging platform providers and has established a strong presence in the WhatsApp API space. It is particularly suited for businesses with large customer lists, offering support for high-volume WhatsApp campaigns. The platform is versatile, with features such as chatbot tools, multi-language support, and enterprise messaging options. Gupshup is also recognized for reliable delivery rates and useful analytics capabilities.

Features

• High-volume WhatsApp campaign support
• Chatbot development tools
• Multi-language messaging support
• Enterprise messaging options
• Reliable delivery rates with analytics

Best For: Enterprises and businesses with high-volume customers.

9. SleekFlow

SleekFlow is a customer engagement platform that integrates the WhatsApp API with other messaging channels to support sales, marketing, and customer service. It offers workflow automation, multi-agent collaboration, and CRM integrations, making it suitable for businesses that want to centralize communications across different platforms. With analytics and campaign management tools, SleekFlow helps streamline customer interactions and improve response efficiency.

Features

• Unified inbox for all platforms
• Workflow automation for customer journeys
• Broadcast and targeted campaign support
• Real-time analytics and reporting
• Integrations with eCommerce tools

Best For: Companies managing customer interactions across various platforms.

10. Zoko

Zoko is designed for eCommerce brands that want to drive sales through WhatsApp. It provides features such as abandoned cart automation, order tracking, targeted promotions, and customer updates. Zoko also includes a team inbox that supports customer service and improves satisfaction. With integrations to Shopify and WooCommerce, the platform helps enhance the online shopping experience.

Features

• Abandoned cart automation
• Order tracking and customer updates
• Team inbox for customer support
• Shopify and WooCommerce integrations
• Sales automation and campaign workflows

Best For: D2C and eCommerce brands looking to boost sales through WhatsApp.

11. DoubleTick

DoubleTick is a cost-effective WhatsApp API solution designed for SMEs. It enables business owners to run broadcast campaigns, respond to customer queries, and automate workflows with ease. The onboarding process is straightforward, requiring minimal technical expertise. DoubleTick also includes an intuitive analytics dashboard, allowing SMEs to track campaign performance in detail.

Features

• Low-cost WhatsApp API services
• Simple and fast onboarding
• Broadcast messaging and automation tools
• Template message management
• Real-time analytics dashboard

Best For: SMEs seeking an affordable and easy-to-use WhatsApp API solution with automation and analytics support.

12. Verloop.io

Verloop.io is focused on AI-powered chatbots and often uses WhatsApp as a primary channel for customer-facing conversations. With natural language understanding (NLU), it can manage multilingual queries and provide more natural interactions. The platform also integrates with CRMs and help desks to support customer service workflows. By automating ticketing and routing, Verloop.io reduces manual effort and streamlines support processes.

Features

• AI chatbot powered by natural language understanding (NLU)
• Multilingual conversation support
• CRM and helpdesk integrations
• Automated ticketing and routing
• Rich media support (images, PDFs, videos)

Best For: Businesses that want to automate customer support.

13. Brevo (Sendinblue)

Brevo has expanded its all-in-one omnichannel marketing platform to include WhatsApp, alongside existing support for email and SMS campaigns. With this addition, businesses can now manage campaigns across multiple channels from a single platform. Brevo offers an easy-to-use drag-and-drop campaign builder with one-click CRM integration, making customer engagement more efficient. Known for being cost-effective, Brevo is a popular choice among marketers worldwide.

Features

• Omnichannel marketing (Email, SMS, WhatsApp)
• Drag-and-drop campaign builder
• CRM integration for streamlined customer engagement
• Automation for customer journeys
• Cost-effective pricing models

Best For: Businesses already using email and SMS marketing services that want to add WhatsApp to their campaigns.

14. Vonage

Vonage is a well-established provider of enterprise-grade WhatsApp API solutions. Recognized globally, its platform is built for reliability, compliance, and security, with strong uptime guarantees. The APIs and SDKs are developer-friendly, allowing businesses to create advanced workflows and integrate WhatsApp into existing enterprise systems. With global scalability, Vonage is particularly suitable for multinational companies with demanding requirements.

Features

• Enterprise-grade WhatsApp API
• Global scalability with uptime guarantees
• Developer-friendly APIs and SDKs
• Strong compliance and data security
• Integration with enterprise-level systems

Best For: Large enterprises with a global footprint that require strict SLAs and secure, scalable solutions.

15. Messente

Messente was created to provide essential, time-critical communication with WhatsApp messaging supported by SMS fallback, ensuring delivery even when WhatsApp is unavailable. The platform emphasizes transparency, security, and compliance, making it a trusted option for regulated industries such as banking, healthcare, and logistics. Messente provides reliable communication tools along with global business support.

Features

Messente was created to provide essential, time-critical communication with WhatsApp messaging supported by SMS fallback, ensuring delivery even when WhatsApp is unavailable. The platform emphasizes transparency, security, and compliance, making it a trusted option for regulated industries such as banking, healthcare, and logistics. Messente provides reliable communication tools along with global business support.

Features:

• WhatsApp with SMS fallback for reliable delivery
• Transparent and predictable pricing
• Secure and compliant infrastructure
• API and dashboard for easy management
• Trusted in regulated industries (banking, healthcare, logistics)

Best For: Businesses that require guaranteed, regulated communications with high reliability.